Category: Music

KNOW YO ISH: Building A Team

A lot of Indie artists pride themselves on being the DIY Kings and Queens to a fault. I’m here to challenge you to learn the difference between necessity, pride, & opportunity. What I mean by this is just because we can do things for ourselves, does not mean we always should. If there is a ...

KNOW YO ISH: Basic Biz

When you made the conscious decision to distribute your music to the world, you became a product. Knowingly or not, as an Indie Artist, you are indeed a business owner. Intimidating as that sounds, it doesn’t have to be. There are thousands upon thousands of literature and proven strategies from all types of business owners ...

KNOW YO ISH!!: The Roll Out

Strategy is everything in this business. We all know this. Talent doesn’t always matter. It’s important BUT we have seen a few slip through the cracks. As painful as it is to admit, the reason why some less talented artists than you are where you want to be right now is MARKETING. What is a ...

KNOW YO ISH!!: Your Image

As an independent artist, you are 100% responsible for your failure or your success. This incredible freedom can be exhilarating or intimidating depending on how you approach each task. One of the most important tools in your belt is your “image”.  This is the visual aspect to your artistry and then some. Technically, the total ...

KNOW YO ISH!!: Your Artist Name

So, you are thinking about sharing your music with the world but don’t know what to call yourself or your band. Or maybe you have a name but can’t seem to build a following under that name. Here are some things to think about when picking your artist name every indie artist should consider before ...